Parkway distillery Vodka

Package Designer & Illustrator: Caroline Stjarnborg and Lindsey Musil
Creative Direction: Matt Wegerer
Studio: Whiskey Design
Client: Parkway Distillery

Introducing Parkway Vodka. The first Spirit proudly distilled in St. Joseph, MO since pre-prohibition!

We’re proud to represent the city of St. Joseph on the label by creating visuals that feature some of the outdoor activities, beautiful wildlife, and local historical offerings from the area.

Lindsey kicked off the project by creating the parkway lettering, picking the colors, and creating some spot illustrations. I then picked it up and added some more spot illustrations and adjusted the layout & lettering.